Genshin Impact, Luckin Coffee leak shows Sandrone campaign

Leaked promotional artwork dated Sept. 18, 2026 began circulating online showing Sandrone as the apparent face of a new Luckin Coffee campaign. The images use a blue-and-white color scheme that matches the character’s current look and include Luckin branding.

The artwork shows Sandrone in a new blue-and-white outfit with a maid-like appearance, holding a coffee cup that carries both Luckin Coffee and Genshin Impact motifs. The promotional pieces depicted include custom cup designs, paper bags, sleeves and collectible envelopes.

The leak also shows beverage concepts styled to match the character’s cold-region aesthetic and bundled merchandise such as coffee cup sets and merch packages. The presentation indicates a retail-focused campaign pairing limited-time drinks with collectible packaging and themed disposable items for purchase in stores.

Some images hint at a new themed character skin and possible in-game rewards tied to the promotion. The leaked materials reference typical rewards from past retail tie-ins, including Primogems, a collaboration-themed profile banner and profile elements, character level-up materials and other small character items, though the leak does not confirm specific offers.

HoYoverse and Luckin Coffee previously ran a collaboration in December 2024 that featured Fontaine characters Sigewinne and Clorinde and offered themed drinks such as the Fontaine Red Wine Americano and Fontaine Ceylan Light Milk Tea. That earlier campaign combined limited-time beverages with custom packaging and linked physical purchases to in-game rewards.

Neither HoYoverse nor Luckin Coffee has publicly confirmed the new collaboration. The leaked art does not include official dates, pricing or a full product list. The dated artwork and the volume of images circulating in the community suggest preparations may be underway and that a rollout could occur later in 2026, but plans could change before any announcement.

The images have drawn attention from players and collectors who track branded merchandise drops. Verification will require official confirmation from HoYoverse and Luckin Coffee about dates, exact products, participating stores and any reward redemption mechanisms.